At Elephant, we’ve always been about serving great food that brings people together—whether it’s a morning bagel or a perfect pizza night. When we launched our NYC-style pizza operation, we knew we were stepping into one of the most competitive and creative corners of the food game. Fast forward to today, and our pizza offering has not only found its place—it’s absolutely flying.
So why NYC-style? Why not Neapolitan, Roman, or any of the other countless pizza styles out there? Sit back, grab a slice (or order one now, you’ll crave it by the end), and let us take you through our journey.
Why NYC-Style Pizza?
Let’s start with the basics: NYC-style pizza is all about balance—thin but sturdy enough to hold up toppings, crispy on the edge, chewy in the centre, and always big enough to fold. It’s the pizza of bustling streets, late-night diners, and ultimate versatility. And versatility is key for us.
We love Neapolitan pizza as much as the next dough obsessive. But we felt there was an opportunity to offer something bigger, bolder, and more shareable—something our customers could rely on, whether they’re dining in with mates, grabbing a pizza for delivery, or sitting at home with Netflix and a perfect pepperoni.
NYC-style pizzas also allow us to experiment with toppings while keeping quality at the forefront. From classic cheese and tomato to our rotating specials, every pizza that comes out of our kitchen is a balance of craft, consistency, and character.
The Growth of Our Pizza Operation
When we first added NYC-style pizzas to our evening menu, we knew we were onto something—but we didn’t anticipate just how quickly it would take off. What started as a few homemade options and a delivery service has grown into something much, much bigger.
What’s changed recently?
- Capacity: We've expanded our kitchen operation and team, with sharper systems, streamlined workflows, and more ovens firing than ever before.
- Quality & Consistency: We’ve doubled down on training and sourcing to ensure every pizza meets our high standards. From freshly made dough to top-tier mozzarella and sauces cooked to perfection, no corners are cut.
- Demand: Whether it’s in-house or delivery, our pizza orders have gone through the roof—weeknight treat? Weekend feast? We’re there.
We’re humbled (and buzzing) to see our NYC-style pizzas become a go-to for so many of you. If you haven’t had the chance to try them yet, we reckon now’s a pretty good time.
The Future: A Frozen Twist?
Now, here’s the part we’ve been keeping quiet... but we’re too excited not to share a little something.
As we continue to grow, we’ve been testing and perfecting a potential new idea: our very own premium frozen pizza range.
Imagine this—your favourite Elephant NYC-style pizzas, fully prepped, perfectly cooked, and flash-frozen to lock in flavour and freshness. Pop them in your oven at home, and you’re getting restaurant-quality pizza in minutes. Simple. Delicious. And very convenient.
We’re still in the early stages of this one, but we think there’s something magical about being able to bring Elephant pizzas straight into your kitchen, no matter the time or occasion. Keep your eyes peeled, because we’re onto something pretty special.
What’s Next?
The pizza operation at Elephant is just getting started. Whether you’re dining in, grabbing delivery, or (one day) trying our frozen range at home, our goal is the same: to serve incredible NYC-style pizzas that keep you coming back for more.
So what are you waiting for? The ovens are hot, the dough’s ready, and there’s a table (or a box) waiting with your name on it.
